SEO & Google Ads Course

What Will You Learn?

• Understand the fundamentals of SEO and Google Ads.
• Conduct effective keyword research for SEO and PPC campaigns.
• Optimize websites with on-page and technical SEO best practices.
• Build high-quality backlinks using ethical off-page SEO strategies.
• Create and manage high-performing Google Search and Display campaigns.
• Set up audience targeting, bidding strategies, and ad extensions.
• Write compelling ad copy to improve click-through and conversion rates.
• Track campaign performance using Google Analytics and conversion tracking.
• Optimize campaigns to maximize ROI and reduce advertising costs.
• Analyze SEO rankings and Google Ads reports to make data-driven decisions.
• Apply industry best practices for search engine marketing.
• Gain hands-on experience through real-world SEO and Google Ads projects.